MercatlasEU e-commerce compliance data

General Product Safety Regulation

Manufacturer and responsible-person details on every non-food product listing.

In force since 13 December 2024

Every product page for a physical non-food item needs a block of safety and traceability information that most stores never held in structured form. The work is mostly data: collecting manufacturer and responsible-person details per product and rendering them on the listing.

Legal basis
Regulation (EU) 2023/988
Who it binds
Anyone selling non-food consumer products to customers in the EU, including sellers outside the EU, from 13 December 2024. Online listings must show the manufacturer's name, address and electronic contact, the EU responsible person where the manufacturer is outside the EU, product identification, and any warnings or safety information.
Who is exempt
Food, feed, medicines, medical devices, plants and animals, and products covered by their own safety regime such as toys and cosmetics are covered by those rules instead, though the listing-information duty still applies broadly. Second-hand goods sold as antiques or for repair are outside scope.
Penalty
Set nationally. Germany's Produktsicherheitsgesetz allows fines up to €100,000; marketplaces can delist non-compliant offers. Enforcement against small online sellers has so far been quiet.

Does the platform cover it?

PlatformNative coverageNote
Shopify App needed No native fields for manufacturer or responsible person. Metafields can hold the data but nothing renders it without theme work or an app.
WooCommerce App needed No native fields. Germanized for WooCommerce added GPSR fields in 2024; standalone GPSR plugins also exist.
Wix App needed No native fields. Product additional-info sections can hold the text manually; an app is needed to manage it at catalogue scale.

Apps on Shopify

4 apps declare coverage. Leader: GCM | GPSR Compliance Manager.

AppPriceRatingAdoption
GCM | GPSR Compliance Manager—4.929 reviews1 reading
Omnibus Owl EU Compliance—516 reviews1 reading
GPSR & CLP Hazard Labels—51 reviews1 reading
EU Compliance Kit · related to the operator$12.99/month—0 reviews1 reading

General Product Safety Regulation on Shopify

Apps on WooCommerce

3 apps declare coverage. Leader: Germanized for WooCommerce.

AppPriceRatingAdoption
Germanized for WooCommerceFree; Pro from €85/year4.870,000 active installs1 reading
GPSR for WooCommerceFree4300 active installs1 reading
Euverify GPSR/CE/UKCAFree520 active installs1 reading

General Product Safety Regulation on WooCommerce

Apps on Wix

1 app declare coverage. Leader: EU Compliance Kit.

AppPriceRatingAdoption
EU Compliance Kit · related to the operatorFree plan; Pro paid11 reviews1 reading

General Product Safety Regulation on Wix

Check your store

A free scan reads the public pages of any shop on any platform and reports what it can and cannot find for this and related rules. Run the free check

Sources

This page describes the rule in plain terms and is not legal advice. Corrections: [email protected].